Francorp Legacy

Whether or not to franchise isn't an easy decision. You'll need to consider the business issues and weigh the pros and cons from an informed perspective. Franchising as a rapid expansion tactic is one of several options you should consider for it's tremendous potential to grow your business quickly.

How does franchising work? The key is in the creation of systems which can be duplicated through training and support.

  • Size and longevity : Has your business been in operation long enough to project its future success? Is it large enough to provide a level of earnings that would make it an attractive investment?
  • Profitability : Is it making money? Consistently? Predictably?
  • Teachability : Can other people be taught to run your business in the same way that you do, the way that has made it successful?.
  • Marketability : Can your business concept be effectively communicated and sold to others?
  • Transferability : Can your business work just as well in another part of the country or in different market situations?
  • Originality : Do you have a point of difference from your competitors? If you're just saying, "Buy my product because I'd rather get rich than have them get rich," you are not going to be successful—in business or in franchise.
  • Affordability : A business that is profitable for you might not be profitable for the franchisee.

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